The Set-Up

THE SET-UP TAKES THE STRESS OUT OF SOCIAL.

We will optimize your social platforms and create a strategy that your team will execute.

Optimizing your social platforms doesn’t just mean building out a pretty grid. Here’s what we do:

Profile Optimization:

  • Ensuring consistent branding across all platforms.

  • Using high-quality profile and cover images.

  • Crafting compelling bios and descriptions.

  • Including relevant links and contact information.

  • Utilizing highlight section

Build an 12-Month Strategy:

  • Work together to define your SMART goals.

  • Conduct a Social Media Audit and evaluate current performance.

  • Define your Target Audience and choose the right platforms based on where your audience spends time.

  • Develop Content Themes and Pillars.

  • Develop the first 9 posts to set the theme.

  • Develop a Posting Schedule

  • Set your team up with the right tools (e.g. Loomly, Buffer, Sprout Social) to schedule posts in advance.

  • Set-up automated replies and set the tone for engagement.

  • Monthly check-ins to go through key metrics and evaluate how our strategy is performing.

This package is perfect for:
1. Start-up companies or non-profits that need help crafting their brand identity and getting started on social media.
2. Established businesses or non-profits that aren’t finding success with their current brand presence and social strategy.
3. Successful businesses or non-profits who want to reestablish themselves as an authority figure in their industry.